An Introduction to How Marketing Bridge Works

We're different. We're not your agency, not your printer, not your designer. But we work with all of them. You and your team create the design and the campaign and we handle the dirty work of getting the campaign executed in the field. Marketing Bridge plays well with others. Read our story and learn more about what makes us tick.

So how does it work? Here's a quick introduction that will help you understand how you can use us for your business.

Create Your Marketing Library

Load. Upload your art files to your library. Don't worry about file format: PDF, Quark, InDesign, Images such as JPEG or TIFF, Microsoft Word, and Microsoft PowerPoint are all supported.

Most of your print materials can be printed on-demand. That means no warehouse storage and no obsolete materials to worry about. It's one of the differences between us and a traditional print service provider. Why tie-up cash in materials you don't need today? Take a look at the example list of materials for more information...

Manage. Now that your materials are in a central repository, you can specify which portion of text, imagery and layout can be customized. You give access to your field organizations based on any criteria that makes sense for your business based on sales levels, type of certification or make all materials visible to everyone. You decide what programs, and which participants qualify for co-op funding. You are in complete control on how to allocate your field marketing dollars.

Share. Start sharing your library. Simply send the announcement that your marketing materials and programs are now available, 24/7. Smile and think, "That was easy." Now you can easily monitor your field marketing activities through the extensive reporting capabilities of your library. See which materials are being used and who is using them.

Find, Customize & Order Your Marketing Materials

Find. You and your users log on to access the marketing materials. Browse the library or search for a specific title or even words in the copy of the marketing piece that match your permission level.

Customize. Fill in the text variables provided during the loading process, then upload pictures and/or logos. Decide whether you want us to do the mailing or whether you want everything sent to you. You also decide what day you want your order shipped or mailed. You can even create a multi-wave or drip-marketing campaign by specifying multiple dates you want to send the mailings. Complement your existing in-house mailing list by specifying the criteria you need and purchasing a list.

Order. Using a familiar shopping cart you are ready to complete your order. If you have market development funds or co-op dollars available, a credit will be automatically applied to the order. Enter credit card information to pay for the balance and you are done. Marketing Bridge takes care of everything else.

Up Next: Find out how other people use Marketing Bridge.

More Info: Learn more about the available features.